Marketing strategies must be flexible to respond to trends, changes, experimentation, and business needs. The same strategy that worked wonders last year may not sustain a business through the coming year. Take the time to gather the business marketing team and review the current strategy. Make note of what worked and what was not as [...]
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So far kris has created 6 blog entries.
Maintaining high Local SEO ranking is becoming increasingly difficult. The main reasons for this are more competition and search engine algorithms that are updated on a constant basis. Agencies, such as Local Impact Group, are devising new approaches to ensure clients enjoy excellent rankings on local search engines. Keeping the focus on three core [...]
Inbound Marketing is an effective strategy for drawing in new customers and attracting more attention to a business's website. It can include a variety of pull marketing techniques, including Blogging, SEO, social media marketing and events, content marketing, and more. This form of marketing exists in contrast to outbound marketing, which involves actively seeking out [...]
Every business needs to have a strong Online presence in order to remain competitive in today's highly digital world. A beautifully designed Website with fast load times isn't enough anymore. Each page should go above and beyond the basic requirements to provide a unique user experience. If you're a Small Business owner looking to improve [...]
The world of Search Engine Optimization has been becoming increasingly complex in recent years, thanks primarily to technological developments that have changed how browsers access websites. The popularity of Mobile browsing has made it absolutely essential to consider smartphone users when developing a marketing plan. When developing a plan, it's important to work with [...]
Social media remains an important tool for all businesses. It is a forum that allows companies to have direct contact with their clients, to advertise their services to an almost endless stream of potential customers and to relay information the public may find important. Of course, not everything about the social platform is beneficial. Negative [...]