As an attorney or business owner, you may be wondering what your social media posting schedule and frequency should look like. How many times a day should you be posting to Twitter? Facebook? Pinterest? Google Plus? Many studies have been done on this issue, and here, you can see a compilation of them, provided by [...]
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So far nel has created 17 blog entries.
A recent study looking at how people find lawyers showed that not much has changed in the past 100 years: people mostly still find their legal representation through other relationships, which takes much of the power of direct marketing out of the hands of the lawyer and into the hands of fate and word-of-mouth. That [...]
Inbound marketing is hands down the best way to market your business in 2016! The inbound strategy focuses on creating compelling content that informs, educates, inspires and engages your audience in a way that positions your brand as an authoritative source in your niche. Rather than approaching potential customers through traditional outbound marketing tactics, you [...]
One of the great things about the internet for many businesses is the global outreach aspect which allows companies to garner customers from all over the world. However, not every business wants to provide a service or product on a global scale. Some businesses such as plumbers, attorneys, landscaping services and home builders want to [...]
Remember Pokémon from the 90’s? The trading cards sure have evolved. First, they infiltrated gaming systems such as the Nintendo DS and now they have reached the mobile world with Pokémon Go and almost everyone it seems is playing it. For those of you unfamiliar with Pokémon Go, it’s a game app on your phone [...]
Technological advancements are growing at an unprecedented rate. It’s great for our everyday ease. There are apps for everything you could possibly need from a music stand to a recipe for mushroom risotto. When it comes to your law practice, the technology race could be leaving you in the dust. At Local Impact Group, [...]
Many attorneys and law firms want to know which Social Media Sites they should be on. When asking other attorneys what social media they’re currently using, you’ll get a myriad of responses, including: Just Facebook. It’s the only one that matters. All of them. The more the better. Social Media is a waste of time. The [...]